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Environmental Initiatives: Introducing Our New Environmental Partner…

Introducing our newest Environmental Partners…More Trees by THG Eco

According to the International Energy Agency, the construction industry is responsible for nearly 39% of all carbon emissions globally, therefore it is important to us at Alderley Group that we work to reverse the impact of our industry, following our value of creating creating positive change.

We will be working with More Trees to plant a tree for every home we complete, which with our current portfolio would stand at 204 trees – this equates to 61.2 tonnes of Co2 being sequestered throughout out tree’s growth life.

Madagascar Project

Alderley Group will be specifically working to support the Madagascar project, which covers the areas of: Antsaniti, Ahalamboro, Vilamatsa and Mangaro/Besley, helping to improve in-land deforestation across the North of Madagascar.

The Benefits

More Trees works with their Tree Planting Partner, Eden Reforestation Project to plant thousands of trees across the region, reversing the impact of climate change. They work with local communities and their trusted partners to plant the trees, which in turn reduces extreme poverty in the areas, providing jobs and generating income streams for the country.

While the planting of the trees creates immeasurable social benefits, this also has positive impacts on the environment. Alderley Group are committed to increasing positive environmental changes and planting a tree for every home we build is the start of doing so.


Trees acts as natural air filters, trapping airborne pollutants such as particulate matter, nitrogen oxides, sulphur dioxide and ozone. Their leaves, bark and branches capture these pollutants, thereby improving air quality and reducing respiratory health issues in human populations.


The proliferation of trees in the area plays a pivotal role in the enhancing water quality by acting as natural filters, meticulously sieving impurities and contaminants from the water, while also exerting a significant influence on rainfall patterns, effectively modulating precipitation levels and contributing to the maintenance of ecological balance. This also helps to reduce risks of flooding, which is common in costal areas.


Tree planting significantly improves soil quality through various mechanisms such as erosion control, nutrient cycling, organic matter accumulation, soil moisture regulation, enhanced microbial activity and remediation of contaminated soils. Trees stabilise soil, prevent erosion, and promote soil fertility by redistributing nutrients through leaf litter and root turnover. They also regulate soil moisture levels, support beneficial soil microorganisms, and can detoxify contaminated soils through processes like phytoremediation.


Tree planting is a key strategy for enhancing biodiversity, fostering diverse ecosystems, and promoting the conservation of plant and animal species. Trees provide habitat and food sources for a wide range of organisms, including insects, birds, mammals, and fungi. They create complex microhabitats with their branches, trunks and root systems, supporting diverse communities of plants and animals.

Everybody at Alderley Group is excited with this new partnership and the opportunity for us to improve our environmental and social responsibility further. If you would like to speak to us about other environmental schemes we could work on, contact us at

Authors & Contributers

Lauren McDiarmid


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